Hot Memorial Day Weekend Deals on New Cars, Trucks, and SUVs

Memorial Day weekend marks the unofficial start of summer and is historically one of the best times of year to go shopping for a new car, truck, or sport utility vehicle. Best of all, dealer discounts and automaker incentives appear to have returned to pre-pandemic levels as rising inventories, underscored by a slew of last year’s models still found on dealer lots, is causing automakers to remove all proverbial barriers to attraction. Get consumers away from their picnics and barbecues and into showrooms.

“Supply chain disruptions and limited inventory left little to be excited about in summer holiday car shopping in recent years, but discounts on outgoing model year vehicles this Memorial Day weekend “are a bright spot for consumers in an otherwise challenging market,” says Jessica Caldwell, chief insights officer at “For auto dealers and manufacturers, the trend serves as a moment of caution around old habits of overproduction and excess inventory.

According to Edmunds data, Dodge dealers currently have the highest percentages of surplus vehicles from the 2023 model year with 52.6% of the brand’s vehicle listings on the website, requiring an average discount of $6,753 per below the sticker price per vehicle. Other brands with the highest number of new one-year-old cars are Chrysler (38.4%), Buick (17.6%), Ford (14.7%) and Lincoln (12.9%). Toyota, Subaru and Honda dealerships can boast of having the lowest number of leftovers still in stock: 0.8%, 0.8% and 0.6%, respectively.

Not surprisingly, automakers’ cash rebates on residual 2023 stock, along with a broader slate of factory-new 2024 models, are being promoted with cash-back offers as generous as $4,000 to $10,000, and more between $1,000 and $3,600. Many are all-electric models that have seen a drop in sales since the beginning of the year. We’re listing what, as far as we know, are the biggest cash back offers available nationwide that are valid through the end of the month.

However, keep in mind that manufacturer incentives (which also include lease deals and reduced-rate financing offers) may vary by region to address local supply and demand issues, so it’s always a good idea to check. a checkmark with your zip code entered in see what’s on offer locally. It’s also worth the effort to enter other ZIP codes within a nominal unit to see if the automaker’s incentives are greener, so to speak, elsewhere.

And keep in mind that these deals may be made even more attractive to diehard hagglers through what should be a substantial dealer discount on slower-selling or overstocked models. Always consider a cash refund as a separate part of the transaction from a negotiated discount from the published sticker price.

Biggest Memorial Day Weekend Rebates on New Cars, Trucks and SUVs

2023 models

  • Lexus RX electric vehicle: $10,000
  • Kia Rio Electric vehicle: $9,000
  • Kia EV6 Electric vehicle: $9,000
  • Ford E-transit Electric vehicle: $7,500
  • Jeep Grand Cherokee 4xe PHEV: $5,000

2024 models

  • Audi A8: $10,000
  • Audi S8: $10,000
  • Kia EV6 Electric vehicle: $10,000
  • Genesis GV70 Electric vehicle: $7,500
  • Genesis GV60 Electric vehicle: $7,500
  • Chevrolet Blazer Electric vehicle: $7,500
  • Cadillac Lyriq Electric vehicle: $7,500
  • Audi A6: $7,500
  • Lexus RX Electric vehicle: $7,500
  • Kia EV9 Electric vehicle: $7,500
  • Kia Rio Electric vehicle: $6,500
  • Chevrolet Silverado 1500: $5,750
  • GMC Sierra 1500: $5,350
  • jeep grand cherokee: $4,000
  • Audi A5 Sportback: $4,000
  • Audi Q5e PHEV: $4,000
  • Audi S3: $4,000
  • Audi S4: $4,000
  • Audi S5 Sportback: $4,000
  • Audi SQ5/Sportback: $4,000
  • classic ram 1500: $4,000

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